Focus Theme

Regulation…Who Needs It?

This article is based on Lea Meyer’s presentation at EL Seminar in Brussels, November 2017. Regulation constitutes one of the main modes of public governance. It is the instrument which implements public policies and structures the delivery of public services. Regulation’s aim is to alter the behaviour of actors in a given sector. Rationale for regulation Regulation of games of chance fall...

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The cost of RG negligence

Attempts to improve the image of gambling are being washed away in a tide of bad press - and lotteries are in danger of being swept along too. Regulators, along with the public, are increasing their demands on operators to behave ethically. Companies that are brave enough to make Corporate Social Responsibility a central pillar of their growth strategy could make major strides towards changing...

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The Biggest Trend In Marketing Is SMALL!

  Our experts will take the audience on a journey to unlock the untapped opportunity within their marketing plans and learn how to reach key consumer growth segments and new trends in growth markets. Karen Connell, an internationally renowned brand and marketing consultant who has worked with some of the largest companies in the world will be the moderator of the event. Karen will guide th...

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EL Industry Days 2018  

The beautiful city of Prague will be the background scenery for finding answers to the question of how traditional lotteries can reinvent themselves in the digital world.  Currently, EL and Sazka, as the hosting lottery, and Premium and Semi-premium Partners are working on the details of the program to ensure it is an eye-opening experience and the must-attend strategy-forming event of the year...

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