Upcoming EL Seminars & Events
Reserve your spot now for the EL Seminar that could change the course of your Lottery!
EL and its Members are producing many educational programs designed to tackle real-world issues in a meaningful way. Join us for an intensive session that will empower you to bring home lessons to apply directly to your own operations. And build working relationships with colleagues who are dedicated to the same mission of serving the great cause of government lotteries. Together we will create the sustainable future for our industry!
Where stories, media and platforms meet
PR, Communications and Social Media are becoming more complex and difficult to manage and exploit for the benefit of State Lotteries.
Would you like to update yourself about relevant best practice in general, as well as in EL Lottery member companies?
Zagreb on 20 – 22 March will provide the forum for you to join in the discussion and have all your questions answered.
Like it or not, we are living in the age of the CSO, the Chief Storytelling Officer.
In the 60’s we saw the rise of “flower power” in the US, generally known as People Power. The current decade could be described as the decade of Platform Power. All of the existing main Social Media players – Facebook, Instagram, Youtube, Twitter, LinkedIn – are converging to become mirrors of each other with all of them evolving to provide followers with the perfect marketplace for ideas, social interaction and influence.
Some managers believe that the aim of the game is to find an optimum sharing of their business content across each platform. This will sadly not provide a panacea for corporate communicators. Rather, it could produce an Alice in Wonderland rabbit hole down which those same communicators could fall with “plenty of time as they went down to look about and to wonder what was going to happen next.”
The 2018 Zagreb PR/Communications/Social Media Seminar will address these issues not just in general terms but specifically for the gaming and lotteries sector. The format will not be traditional papers/presentations but will be built around a combination of facilitated activities, exercises, workshops, and group discussions/exchanges of experience.
Each participant will be expected to contribute accounts of actual experiences from their own lottery company covering topics such as
- Developing the corporate narrative
- Sponsorship successes and failures
- How to respond to the spread of illegal gambling offers
- Social campaigns – hits and misses
- Responding to crisis situations
- Legal risks with Social Media
So, come to Zagreb not to listen, but to work, share, exchange, confess, benchmark and, most of all, to tell stories.
Regulation On the regulatory and legal front, lotteries, in almost ev...Read more
Keynote speaker Eneken Tikk Keynote speaker Enek...Read more
Research showing that early childhood gambling experiences, including those with lottery products, can be a risk factor for gambling problems later in life, prompted McGill University and the U.S. Nat......Read more
Bryan Adams gave two exclusive interviews and four lucky winners had the opportunity to meet the star in person as part of a Meet & Greet event. The concert exceeded expectations and showcased som......Read more
Interview with GLMS General Secretary and Deputy General Secretary – “Reflecting on a successful year for Sport Integrity”
Looking back at an eventful year, what has been the greatest achievement for GLMS? GLMS General Secretary Giancarlo Sergi General Secretary Giancarlo Sergi (GS): During 2019 GLMS has a lot of......Read more
Changes have been underway in Europe over the last few years. Today, European players use their mobile devices to place more than 80 percent of wagers on sporting events, and live betting represents a......Read more
This year’s edition in September marked the 5th edition and focused on five themes including education, the workplace, outdoors, sport clubs and fitness centres. EL worked closely with its members a......Read more
Translating the latest insight on problem gambling and looking at the neurological effects seen in the brains of people with a gambling disorder was a core focus on the Conference, together with the d......Read more
EL advocacy brochure for policymakers and what the new European Commission means for the lottery sector
In light of the new European political landscape, EL is pleased to present its new advocacy brochure, developed in close collaboration with the EL Public Affairs Working Group. This new brochure allow......Read more
In May 2019, the OECD agreed a Programme of Work for Addressing the Tax Challenges of the Digitalisation of the Economy. This Programme is divided into two pillars: Pillar One (“Unified Appro......Read more
As it was stated during the 10th EL Congress in the CEO Panel discussion by Maria Stergiou, Group Chief Sales and Operations Officer of INTRALOT, all the above technological trends are creating sever......Read more