Upcoming EL Seminars & Events
EL and its Members are producing many educational programs designed to tackle real-world issues in a meaningful way. Join us for an intensive session that will empower you to bring home lessons to apply directly to your own operations. And build working relationships with colleagues who are dedicated to the same mission of serving the great cause of government lotteries. Together we will create the sustainable future for our industry!
|EL/WLA MARKETING SEMINAR
The biggest trend in marketing is small !
Lotteries need to also “think SMALL!” The logic behind “Thinking SMALL” is based on the world we now live in. A world where small clusters of niches, competitors and individuals contradict every business model ever created; this is a world where the small have become mighty.
With the help of inspiring keynote speakers from inside and outside the lottery sector, we will explore what The Small-mighty consumer and business community means for marketing. Join our experts to unlock the untapped opportunity within your marketing plan and learn how to reach key growth segments of consumers and new rising market’s trends.
How to create personalisation in a mass market? How will retailers cater to people wanting individual needs met? How to create trust in a market where consumers have little loyalty? How will media change to reach every person the way they want to be reached?
Top-class keynote speakers
The new European Lotteries Corporate Unversity is EL’s response to t...Read more
The Global Lottery Monitoring System GLMS is the state lotteries’ mutualized monitoring system on sports betting. It aims at detecting and analysing suspicious betting activities that could questi......Read more
In European markets, where draw portfolios usually include multijurisdictional jackpot games and Lotto games with multi-million-euro prizes, it’s less typical to see a daily “cash game” offeri......Read more
WHO IS THE GLOBAL CONSUMER OF TODAY? Living in a multi-geared world, dominated by different levels of attainment to technology and innovation, is a fact that INTRALOT knows all about. From a glob......Read more
Though consumers have come to expect technology, such as mobile shopping apps, to enhance their buying experience, they have not abandoned brick-and-mortar stores. Instead, they have merged the onli......Read more
Bishop Woosley of the Arkansas Scholarship Lottery explains the PASPA overturn and how this ruling of the Supreme Court is set to radically alter the sports betting landscape across the United States.......Read more
Turn off your Wi-Fi! Seriously! Nowadays, it is extremely easy to profile and track any unsuspecting individual using free Wi-Fi in public spaces such as airport or a shopping centre. These profil......Read more
EL partners-up with the Council of Europe: fight against the manipulation of sports competitions by promoting & implementing the Macolin Convention
The Conference was organized around 11 workshops involving approximately 160 participants; the exchanges were positive and constructive, reflecting the mutual respect that stakeholders developed towar......Read more
The Congress will take place at the Elisabeth Center, a large conference centre right in the heart of the city and with a direct access to the Zoo of Antwerp. Many of the EL associate members have a......Read more
Jon Duschinsky, world leading social innovator from Canada It is essential to influence the consumer at the very moment of his or her decision-making. Hence, timing is very crucial. The opportunitie......Read more