Upcoming EL Seminars & Events
EL and its Members are producing many educational programs designed to tackle real-world issues in a meaningful way. Join us for an intensive session that will empower you to bring home lessons to apply directly to your own operations. And build working relationships with colleagues who are dedicated to the same mission of serving the great cause of government lotteries. Together we will create the sustainable future for our industry!
|EL/WLA MARKETING SEMINAR
The biggest trend in marketing is small !
Lotteries need to also “think SMALL!” The logic behind “Thinking SMALL” is based on the world we now live in. A world where small clusters of niches, competitors and individuals contradict every business model ever created; this is a world where the small have become mighty.
With the help of inspiring keynote speakers from inside and outside the lottery sector, we will explore what The Small-mighty consumer and business community means for marketing. Join our experts to unlock the untapped opportunity within your marketing plan and learn how to reach key growth segments of consumers and new rising market’s trends.
How to create personalisation in a mass market? How will retailers cater to people wanting individual needs met? How to create trust in a market where consumers have little loyalty? How will media change to reach every person the way they want to be reached?
Top-class keynote speakers
The 2020 Annual EL/WLA Marketing Seminar, held in London, saw a vibran...Read more
At a time when digital communication is rapidly evolving and social me...Read more
EL has become a reliable and invaluable advocate for the role of sport...Read more
THE INCREASING SIGNIFICANCE OF PERSONAL DATA PROTECTION In our heavily-loaded-information era, global players deal with a large amount of information in their daily lives; they produce, process and s......Read more
As the COVID-19 outbreak continues to have a dramatic impact worldwide, EL has produced an overview of operational continuity elements that could be – and many of them already are – implemented by individual lotteries to enhance their capability of an effective response....Read more
“Reflecting on 11 years at the European Lotteries’’ | An interview with former EL Deputy Secretary General Jutta Buyse
Since 2016 Jutta Buyse was the Deputy Secretary General of EL and represented the Association in the Brussels office since 2009. During this time, Jutta led the public affairs for EL and experienced historic moments for the Association at European level....Read more
Since 10 January 2020 Sebastian – Iacob Moga is the new General Manager of the C.N. "Loteria Română" S.A., being appointed to this position by the Board of Administrators....Read more
A partnership for society: EL and ENGSO commit to enhancing the role of grassroots sport in 2020–2021
EL and ENGSO, the European Sports NGO are further extending their partnership with a new two-year agreement (2020-21)....Read more
Italian operator Lottomatica uses a range of programmes and tools to promote gender balance and offer personal and professional support for female employees....Read more
March 2020 marked 100 days since the current College of the European Commission took office. Commission President Ursula von der Leyen looked back at the achievements, but also ahead at the expected next steps in line with the agenda outlined in her Political Guidelines back in July last year. This agenda was in the meantime hit hard the last weeks by the rapid spread of COVID-19....Read more